The proposed ‘shut down’ by the Telugu film industry on Friday has been called off following an assurance by the government that measures would be taken to deal firmly with piracy. Producer Y Ravichand who had been on an indefinite fast for the last four days demanding a firm assurance from the government on the matter also called off the fast on Thursday evening.
Cinematography minister J Geeta Reddy gave an assurance to film industry representatives that in one and a half months, an ordinance would be introduced against the video piracy. She said all video libraries would also be regulated and they would not be allowed to function without licence in the next three months.
She would also examine the provisions adopted by Tamil Nadu and Karnataka to hand out maximum punishment to those engaged in piracy. Film industry representatives including Allu Aravind, M Muralimohan, D Suresh Babu, Shekar Kammula, Teja and M Shyam Prasad Reddy met Geeta Reddy and also chief minister K Rosaiah seeking their intervention in tackling piracy.
Producer Shyam Prasad Reddy told the media that the film industry was satisifed with the assurance given by the government.
Later in the evening, at the Andhra Pradesh Film Chamber of Commerce at Filmnagar, producer Ravichand who gave up his indefinite fast thanked the film industry for standing by him in pressing for a solution to the problem of piracy.
Movie Artistes Association (MAA) president Muralimohan said the film industry would react as one to problems the industry faced irrespective of the political affiliations of some individuals.
The Telugu film industry decided to observe complete bandh on Friday, including cancellation of shootings and even screening of movies in theatres to bring pressure on the state government to come up with solutions to tackle the piracy menace.
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